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在佛学禅宗庞大的典籍中，《六祖坛经》被视为无上的宝典，在中国佛学思想上具有承先启后的作用。是中国第一部白话文学作品；是宋明两代理学思想之开启；钱穆将之与《论语》、《孟子》鼎足而三，并列为探索中国文化的经典。
禅，是一种生活。是大、是尊、是真善美的境界，是常乐我净的领域。禅，是人间的一朵花，是人生的一道光明；禅，是智慧，是幽默，是真心，是吾人的本来面目!
《六祖坛经》原典凡两万余字，以禅宗六祖惠能的生平活动为序，述其形迹、说法及与弟子的机锋对答，共分十品。主旨在宣称人皆自性清净、本有佛性，但用此心、直了成佛；主张自悟自修、无念无住；力倡顿悟说，是禅宗最主要的思想依据；对人们对佛学的诸多困惑予以坚定明确的开释。
为了帮助读者理解《坛经》，本书将原典逐文翻译成白话，对一些名相、专有词汇则加以批注，就原典十品中的每一品中提出十个问题，用问答的方式对《坛经》的精义进行扼要、详尽的解说。
由《坛经》映照生活，以生活返顾《坛经》，人生的美与愉悦由此得以领略与感悟，人生的苦难与歧路纷然由此得以慰藉与指示。
禅，虽然是古老的遗产，但更是现代人美满生活的泉源。重磅好书
在学校老师们的眼中，清崎普普通通，甚至有点“笨”，在“富爸爸”的教导下，清崎渐渐领悟了金钱的运动规律，提高了财商清崎遵从“穷爸爸”为他设计的人生道路：上大学，服兵役，参加越战，走过了平凡的人生初期直到1977年，他步入商界，从此登上了“富爸爸”的致富快车 为什么有点笨的清崎比他那些聪明的同学赚得多、生活得好呢7这是因为他的财商很高、
此后，清崎全身心投入财商教育，他的成就更加辉煌。他写的“富爸爸”系列畅销全球。目前已发行109个国家和地区，总销量超过2900万，其中《富爸爸穷爸爸》连续6年高居《纽约时报》畅销书排行榜第1名，中文版连续18个月蝉联全国图书销售排行榜第1名，连续两年半名列畅销书排行榜前10名。他帮助世界各地无数的普通人一跃成为百万富翁，被誉为“百万富翁的教父”、“金钱教练。
《富爸爸提高你的财商》是“富爸爸”系列最新力作。书中延续了“富爸爸思维”，继续讲述金钱的运动规律，并进一步细分出5种财商，带领你更聪明地利用你手中的钱，让金钱为你工作，唤醒你的理财天赋，让你从容应对所有的财务风险。 High Performance Marketing: Bringing Method to the Madness of Marketing
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基本信息
·页码：288 页
·出版日期：2005年
·ISBN：9781419508233
·装帧：精装
·外文书名：高端营销：给营销出谋划策
内容简介
Maximizing revenues. Performance accountability. Conversion rates. Not only is the competition tough, marketers are facing myriad business challenges to rethink the way they operate and to deliver stellar results.
With the pressure on, marketing professionals need the best resources possible. High Performance Marketing is the essential resource-delivering tools, real-world practices, and a clear six-step approach to help marketing professionals navigate today’s bewildering challenges and drive gains in performance.
In High Performance Marketing, author Naras Eechambadi shares his insights gleaned from more than 20 years as a marketing executive. He details a powerful six-point framework of competencies and explains how disciplined and rigorous management of each of these competencies will put an organization on the road to superior marketing performance.
High Performance Marketing should be required reading for senior executives and marketing professionals seeking to invigorate their organizations.
Highlights
•Cutting-edge methods to assist companies in bridging the problematic gap between strategy and execution
•Compelling case studies to illustrate the amazing marketing successes of companies such as Morgan Stanley and Harrah Entertainment
•A sample survey to enable readers to assess their companies’ competencies and identify weak and strong areas
•Expert guidance to help marketing professionals rise to a higher level in the enterprise-as catalysts and boundary spanners
媒体推荐
- Alfred King, Writer - Strategic Finance Magazine, January 2006
"Whether dealing with performance measurement, capital budgeting, cost accounting, or expense budgets, this book will help you…"
Review
DestinationCRM :
Naras Eechambadi gives marketers all the real-world tools, practices, and techniques they need to drive performance
- Sales & Marketing Management, January 2006
"…In HPM, find out how to revitalize your organization, diagnose your performance, and bridge the gap between strategy and execution…"
- Paul Greenberg, Author, “CRM at the Speed of Light: Essential Customer Strategies for the 21st Century” - PGreenblog, August 2005
"If marketing is something you do, then this book is something you read…A genuinely refreshing brace of business thinking…"
MarketingSherpa
"When so much of marketing success is based on your administrative and political skills, this book is a much-needed advisory."